• lowestoft vision turtle trail

Meet the Team


danny steel team

Danny Steel  - Chairman


I am the MD of Steel & Co Commercial Property Services our office is on the Market Triangle of the High Street, we let and manage commercial properties. My vision for Lowestoft is to see it back as one of the most desirable towns to live in and raise a family in the UK. It's a big task but if we all pull together we can do it. What I like best about Lowestoft is the diversity, we are surrounded by beautiful beaches, open country side and the broads. We are steeped in history but still have modern industries, we have national companies alongside independent companies. We have all the building blocks to make Lowestoft great again.

dan poitras

Dan Poitras - Lowestoft Vision Director


I am the Manager of The Britten Shopping Centre located in the middle of the BID area. I started off as the Chairmen of the Lowestoft Town Management Partnership and over the years progressed the partnership to the BID company Lowestoft Vison. When I first arrived in Lowestoft, I could see there was loads of potential for the town, both in retail and in businesses. I believe by working together with other businesses and with the council we can return Lowestoft to its glory days and do even better. We have two fantastic blue flag beaches, wonderful country side and spectacular broads. Lowestoft also is rich in history and the children of the area are very engineering and intelligent. We have everything local to make Lowestoft the destination of the UK again.

emma ratzer team

Emma Ratzer


I am the CEO of Access Community Trust, a not for profit organisation that has been supporting Lowestoft for over 40 years. Being a director at Vision is an opportunity to assist in the building of a strong, successful business community that will employ our young people and enhance the experience of our fantastic tourist industry. Having worked across the private, public and voluntary sectors and being educated to Masters Level in Business, I have led on strategic reviews, organisational restructures and rebranding campaigns. I have high expectations of the Vision Board and operate in an open and honest environment, holding the right people to account. As a resident of Lowestoft I am passionate about our most easterly community and intend to play a key role in our business development

john dougmore

John Dugmore  - Lowestoft Vision Director


Suffolk Chamber of Commerce is the voice of business, representing business from grassroots to Government, and is the largest independent private sector forum in the County, working with leading organisations to deliver the very best services,business information and advice. The County and local Chamber took over the running of the Lowestoft town centre management programme in 2008, where we have provided financial backing and resources to what was then the Lowestoft Town Management Partnership. Since that time the membership and engagement with the town centre businesses has grown, ensuring that we deliver services and support to help the town and its business community grow and flourish. As a Chamber we are well placed to support the town and act on issues that are vital to business growth and provide a link to issues that can impact business throughout Suffolk. There are many great opportunities for develop business in Lowestoft and as Chief Executive of Suffolk Chamber of Commerce I am proud to a director of Lowestoft Vision.


Ann-Marie Doggett



I am very proud to be part of Lowestoft Vision and Suffolk Chamber of Commerce. I have been an events organiser for over 10 years now, I am very creative and have lots of ideas to help continue the improvements of the town centre. I love working with our businesses and creating some exciting events throughout the year. I grew up around Lowestoft, so i know the town well and can see so much potential here.




amanda ankin

Amanda Ankin


I have worked for Suffolk Chamber of Commerce for over 5 years as Head of Chamber Services, which includes managing the Lowestoft Vision team. I represent Suffolk Chamber on the Lowestoft Vision Management Board and on the Directors Board in the Chief Executive’s absence.

It has been wonderful to see the improvements Lowestoft Vision has brought to the town centre over the past two years. I look forward to working with the team to continue to develop the BID offer and support the growth of our local businesses.

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